Since Universal Search will be huge in the near future. You will see a lot of changes in the Search results. All in one Search results. Well before SEO's used to optimize a Website to come up in the Search engine Page results. What about now? Now not only websites shows up in the Search results. Now in Google you will see results from Web pages, Audio, Video, News, Blogs, Images. The more results show up in the results, the possibilities of your web page to show up in the top results are dimnishing. Why? Because of the other related content like Video, Audio, Blogs, Articles, How to's, Wiki entry, News, Images a combination of all show up.
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