B2B Tech Company Case Study

We worked with a B2B focused data/tech company to help them become the dominant force in their industry’s search results.

Company: Tamo.co

Industry: Tech/Data

Services: SEO, Technical SEO, Off-page SEO

About the company

Tamo.co is a data-privacy-aware geospatial company that accurately understands device location with unprecedented accuracy. They pivoted and launched a range of new products.

Goals

  • Dominate the SERPS for all related terms to new and existing products
  • Migrate to a new site with better support for multiple content types
  • Implement an SEO informed content strategy
  • Embark on an aggressive SEO link building strategy
  • Optimise technical SEO on the site

Strategy

We worked on executing keyword research for the new and existing product set. We used this to form an extensive content strategy that would be attainable in the short term and longer term when combined with a robust off-page SEO strategy.

We built and optimised a new website for the client based on their requirements. We executed the technical site migration to ensure that high PR links were consolidated to the new property.

We published a number of topic specific posts and implemented on page and internal linking. We worked on indexing these and optimizing titles/meta.

We then embarked on a link-building strategy, which lasted over two years.

Results

This site grew over 5000% since I started working with them on their SEO strategy.

The site generates over 10 MQL each week from high-ranking blog posts.

These posts are dominating the search results and generates thousands of clicks a month for very competitive keywords.